The Vietnam War, Conflict on the US Research Paper

The Vietnam War, Conflict on the US - Research Paper Example The U.S. spent great sums over 10 years on military actions in Southeast Asia. The money spent sending a military force overseas takes away needed funds for domestic purposes and usually accrues a debt that must be repaid, with interest over time, generally over many generations. Borrowing to fund wars increases the National Debt which damages the entire economy. The geopolitical realities resulting from the War created a multitude of undesirable effects. The U.S. lost political capital from the people of South Vietnam during the conflict when it incessantly bombed North Vietnam, an unexpected development that was detrimental to the war effort. The U.S. also lost credibility both at home and among all foreign nations following the outcome of the War. The neo-conservative â€Å"war-hawk† philosophy was born during this era. Evidently the people who lived during and witnessed the Vietnam era did not learn the obvious lessons the War provided. The tough lesson learned from U.S. i nvolvement in Southeast Asia was that having the stronger military force does not ensure victory. Although an estimated three million enemy soldiers was killed compared to approximately 58,000 Americans the â€Å"big dog† of the fight ultimately ran home humiliated and beaten with its tail between its legs. Due to the unprecedented media coverage of the conflict, the awful truths of the war were broadcast which caused the U.S. to quickly lose credibility in every country including its own. (Howell, 1984). â€Å"The extensive bombing campaigns and numerous offensives caused massive amounts of destruction on the Vietnamese and their property which only served to alienate the indigenous community. It galvanized the enemy and opponents of the war in both Vietnam and America and led many to question the ethics of the campaigns.† (Olney, 1990 p.80-85) The limits of American supremacy were plainly evidenced by the abuse of its military dominance. The U.S. gained many enemies while losing prestige and respect worldwide. Moreover, if the U.S. had never involved itself in Vietnam, the limitations of its armed forces would not be as evident and the U.S. would still today be considered as mightier and more effective than it really is therefore would carry more political influence than it currently does. However, this unfortunate truth is probably soon to be a moot issue because the U.S. status as the world’s lone superpower is a short-lived situation. Great sums of money are needed to assemble and sustain a military force to maintain the â€Å"superpower† status, money which the U.S. could not afford then and does not have now. The biggest threat to national security is not the â€Å"red menace† as was warned of during the Vietnam era or the terrorist â€Å"evil doers† of today. The National Debt (external), presently topping $13 Trillion, is seemingly a concern in theory only to elected leaders. However, it threatens to not simpl y weaken the military but to plunge the country into a â€Å"third world† status. The U.S. is still considered a sound investment and has a limitless ability to get loans without difficulty, but these loans must be repaid, with interest. â€Å"Saudi Arabia, Japan, China and other countries own a large piece of America, a potentially disastrous prospect. One or a combination of creditor countries could cause a sudden and shocking reduction of the economy which would further increase the debt.† (Okimoto, 2009) The Vietnam War divided America along philosophical battle lines. The older faction of the

MARKETING Essay Example | Topics and Well Written Essays - 2000 words - 2

MARKETING - Essay Example Marketing is not necessarily intrusive always. Marketing through a search engine, for instance, does not disrupt the behavior of the client as opposed to the advertisements that throng newspapers and web pages; in fact search engine marketing promotes non-intrusive marketing as it encourages consumers to search for the advertised product only. However, there is a general resentment towards marketing. This mainly stems from the power of advertisements and its manipulation of customers. The purpose of marketing is to improve the company’s performance by advertising its services or products. Marketers often do that cunningly manipulating the target groups into buying the products. Stealth advertising, i.e. tricking people into using a service by product placements in media that people use widely, is disliked by people since it infringes upon the ethical rights of the consumers and fails to protect their interests. This can be broadcasted on the television or through the Internet on websites and by spam mail. One can see that it is not the marketing concept itself that is creating animosities; rather, it is the way through which the model is being executed that is giving rise to intrusive marketing. For marketing to be effective, it needs to have a customer-focused approach. This is achieved by the close collaboration of the top managerial figures. These managers play a role in promoting marketing by removing any cultural factors that impede organizational coherence and in turn affect the customer-focused marketing strategy. An example of the relationship between marketing and the authorities is the organization International Electrotechnical Commission (IEC). The IEC has a Council Board, made of top executive managers, which oversees and supervises all marketing strategies and regulates quality standards. There is a disparity in marketing theory and in marketing practice today. This is primarily due to the shift in marketing Marketing Essay Example | Topics and Well Written Essays - 4000 words Marketing - Essay Example The address of Coventry Business School is at the William Morris Building in the central campus. â€Å"The building was established in 1916. William Morris bought it in 1923 for manufacturing car engines† (Rhodes et al., May 2004). It has been acquired by the university about a decade ago, its top two floors had been destroyed by a fire explosion in 1964. These were rebuilt and the whole space refurbished to include computer labs, lecture theatres and specialist post-graduate teaching facilities (The Independent, 17 Dec. 2006). Now, it is the largest business school in Europe. The school has over 4,000 students and they come from around 40 countries to study in various programs of the school. â€Å"Coventry Business School was established in 1989 and students prior to this date were studying in the Faculty of Business† (Coventry University Business). The courses offered by the faculty were legal studies, economics, business and management studies. The School initially o ffered courses in economics, business studies, business administration, leisure management and general management. Among the courses offered to various students, the first was the business administration. The present Vice Chancellor of the institution is Professor Madeleine Atkins. Coventry Business School always maintain an excellent communication with different reputed universities of the world and with national and international organization; such as, Ford, Cable and Wireless, Jaguar, Nokia, Peugeot, major banks and the National Health Service etc. and also with different universities in the world. Consequently, students can simultaneously avail both the opportunities of working as well as studying in CBS which is an active member of the Network of International Business Schools. â€Å"The Network of International Business Schools (NIBS) is a group of business schools from around the world which